A creator app studio
ten studios designs, ships, and operates a subscription app for your audience. You own a share of it, for as long as it runs. You pay nothing, and you approve everything before it goes out.
What this is
Right now your audience pieces your method together by hand: from your posts, a PDF, a course they half-finish. There's no tool that's actually yours.
We build that tool. A daily app, branded around you, that runs your method day by day and tracks your audience's progress. They pay monthly to use it. We build it, run it, and handle everything technical. You bring it to your audience in your voice, and you collect a share every month it runs, whether or not you post that week.
We are not an agency and we don't bill you. We make money the exact same way you do: a share of what the app earns. We only win when you win.
The gap
You don't have a reach problem. You have a monetization problem.
Only about 4% of creators earn six figures. You have the audience. You're just not capturing it. Sponsorship checks clear once. Courses need constant selling. The day you stop posting, the money stops. An app is the one thing that keeps earning while you sleep.
How it works
01
We design the app around your method and your audience. We shape how it feels together, you sign off on the plan, and we build, ship, and test it before anyone sees it.
02
You bring it to your audience the way only you can. Your voice, your platform, your call on what feels right. That's the part we can't do, and the part you do best.
03
People subscribe and your share lands every month. We handle support, infrastructure, updates, and the ongoing marketing that keeps new subscribers coming in long after launch.
What it costs you: a few conversations to shape it, and an introduction to your audience. You write no code, hire no one, and spend nothing.
It already works
We don't have our own case study yet, so we won't pretend to. Here are two real ones, both documented publicly, both the exact model we run.
Charlie Alvarez · tech creator, ~8M followers · Indie Hackers, 2026
Charlie had millions of followers and the income every creator knows: a sponsorship check that clears once, then you post again. He found MonAi on the App Store, a beautiful AI expense app with around 600 downloads, built solo by a developer named Florian. He reached out and they agreed to partner: Charlie tells the story to his audience, Florian keeps building in the background.
$300 a month became $12,000 within two months. The business now runs $40,000 to $60,000 a month, and Charlie co-owns it.
"He's more than a creator I pay to do content. He's an actual partner." — Florian, on Charlie
Theo Browne · developer creator, ~500K YouTube subscribers · Indie Hackers, 2026
Theo built his following the hard way: years of content for senior developers, with the usual creator income from YouTube, Twitch, and sponsorships, roughly $276K a year, every dollar depending on the next post. He didn't like the AI chat apps blowing up in 2024, so he built his own, T3 Chat, and launched it to the audience he already had.
In two weeks it made more than all his other products combined. T3 Chat now runs at seven-figure annual revenue, and unlike the content, it's a product he owns.
"Whenever I'm curious if demand exists for something, I bring it up on stream and see how my chat feels." — Theo Browne
The only difference with ten studios: you don't have to go find your developer. We're already here, and we've already built it.
Your share
50% of net revenue, every month, for as long as the app runs. The same share if the app is ever sold. Here's what app exits have looked like at different scales:
Math: assumes a $14.99/mo subscription, the going rate for a focused niche app in 2026, and ~3x annual revenue as a conservative read on consumer subscription app exits. While the app runs, you also collected your share the whole time. Net revenue is what the app earns after payment processing and direct app costs.
A real net revenue share, in writing, reviewed by counsel before anyone signs. It feels like ownership because it is.
The risk
If it doesn't work, you're out a few posts. Nothing else.
We cover the entire build and the cost of running it. If your audience doesn't take to the app, you owe nothing and you keep it. We took the same bet you'd be taking, which is exactly why we're motivated to make it work rather than bill you and move on.
Why ten studios
We design, engineer, ship, and run consumer apps end to end. Design, engineering, infrastructure, support, marketing. We close the gap between where your audience is and what they're trying to achieve, with software built for them specifically.
We're not a vendor you hire and manage. We take the same bet you take, and we only earn when the app earns.
Sameer Saxena
Engineering and product
Sameer has been building consumer apps his entire life. He graduated with a Computer Science degree from Columbia University and spent two years building at the biggest tech companies in the world.
LinkedIn ↗Nikhil Kakarla
Business and strategy
Nikhil has spent his life designing solutions for everyday problems. After graduating from MIT, he spent two years building digital products at McKinsey & Company.
LinkedIn ↗We take on a handful of creators a year.
Each app is a real business we operate, not a project we ship and walk away from. We keep the number small on purpose, so every one gets built and run exceptionally.
If you're comparing us
A handful of studios build creator-owned apps, and the idea is a good one. If you're talking to them too, good — you should. Two things set us apart.
Plenty of studios will build you an app and ship it. The hard part isn't launch day, it's the months after: support, updates, and the ongoing marketing that keeps new subscribers coming in. We run all of that, for as long as the app runs. An app that ships and then goes quiet earns you nothing.
If your audience doesn't take to the app, you owe nothing and you keep it. We carry the entire downside. That's only a promise we can make because we're betting on the same outcome you are — we earn nothing unless the app earns.
We keep our roster small on purpose, so every app gets built and run with real attention. We'd rather operate ten apps exceptionally than ship a hundred and walk away.
The fine print, before you have to ask
We never take
You always keep
The only thing we ask for is the right to build and run one app around your method, and a share of what that one app earns. Nothing about the rest of your business changes.
Questions
Two things. Help us shape the app so it really fits your audience, and introduce it to them in your voice. We handle the rest, for as long as the app runs.
There isn't a catch. We cover the entire build and operating cost. We make money the same way you do, from a share of the app's net revenue. We only win when you win.
Because the build is the part we're good at and the audience is the part we're not. One creator's introduction is worth more than any amount of ad spend we could buy. The split reflects that both halves are load-bearing.
We keep iterating, marketing, and pushing it. We chose this model so we only get paid when you do, which means we're motivated to make it work, not to bill you and move on.
Yes. You have approval over the app's name, branding, and positioning. It carries your reputation, and we'd never ship something you wouldn't be proud to put your name on.
It can be. Or it can be a niche app you endorse with your method baked in, with less of your name on it. Same deal terms either way. We figure out which fits on the call.
It's a net revenue share agreement: 50% of what the app earns after payment processing and direct app costs, every month, for as long as it runs. If either of us ever sells the app, sale proceeds split at the same share. Full terms in writing, reviewed by counsel before anyone signs.
Each app is a real business we run, not a project we ship and walk away from. We keep the number small on purpose so every one gets the build and operating attention it needs.
Start a conversation
Drop your name and best email. We'll reply within a day with a time to talk, and a first concept of what we'd build for your audience. No pitch deck, no obligation.
Got it.
We'll reply within a day with a time to talk, and a first idea of what we'd build for your audience.